Plugin profile · observed daily since 02 Aug 2026
Snack Ads
Active installs20+ rounded
Current authorBoUk
Owner changesNone while we have been watching
Last release2 months ago 08 Sep 2026
Support— no recent threads
Releases on record2
Rating— no ratings yet
Added to directory31 Jan 2022
Requires WP5.3
Requires PHP7.0
Version lag0 up to date
Tested up toWP 7.1.4 up to date
PluginsPedia reports published data and observable changes. It does not rate plugin quality or safety, infer intent, or make recommendations. These are observations rather than a verdict. How this works
Ownership
Held by BoUk throughout, with no change of ownership observed since daily tracking began on 02 Aug 2026.
Full observed history, including every field transition
Committing accounts
Read from the plugin’s public release log, so these predate this registry. A committing account is not an owner. Thirty accounts commit to WooCommerce and it has never changed hands.
| Account | Releases | First | Last |
|---|---|---|---|
| bouk | 2 | 31 Jan 2022 | 08 Sep 2026 |
This registry did not observe a transfer; it read these names off a public log. Whether that reflects a change of ownership is not something the directory publishes.
Adoption
How widely the plugin is installed, and what the people running it think of it. WordPress.org rounds install figures to one significant digit, so they describe an order of magnitude rather than a headcount.
Very early-stage: 20+ active installs. Too few installs to read anything into adoption. That is a gap in the evidence, not a mark against the plugin.
2 downloads a day over the last 7 days, falling 50% against the 7 days before. Downloads are counted exactly and without a ceiling, so they show movement the rounded install figure cannot.
11 Sep 2026peak 12/day31 Oct 2026
No ratings on record, so there is no sentiment to report.
Daily record
Every field we record, one column per observation. Fields that never moved are named once rather than repeated across every column. A row of identical numbers would be padding.
| Field | 18 Oct | 19 Oct | 20 Oct | 21 Oct | 22 Oct | 23 Oct | 24 Oct | 25 Oct | 26 Oct | 27 Oct | 28 Oct | 29 Oct | 30 Oct | 31 Oct |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Downloads that day | — | 11 | 0 | 0 | 11 | 0 | 0 | 0 | 0 | 11 | 0 | 0 | 0 | 0 |
Unchanged throughout: ratings total (0) · active installs (20+) · version (2.1.1) · support threads (0) · threads resolved (0)
91 days of observation, most recent 14 shown.
Maintenance
When it was last released, and how far its declared compatibility has drifted from current WordPress.
Added to directory4.5 years ago 31 Jan 2022
Requires WP5.3
Requires PHP7.0
Version lagcurrent
Is anyone still maintaining this?
- Last released 08 Sep 2026, 61 days ago.
- Declares compatibility with WordPress 7.1.4, which is current.
- The same account maintains 4 other plugins, 4 of which were updated in the last 90 days. the account is active.
A plugin that does one thing correctly may need no changes for years; a long gap is not, by itself, evidence of neglect.
History
Everything dated that this registry holds about the plugin, most recent first. Releases carry the author’s own release date; everything else is dated to when it was observed.
Entries marked from the release log predate this registry, and daily observation began 02 Aug 2026. They were read from the plugin’s public SVN history after the fact, not watched as they happened. Everything else was observed directly.
- 08 Sep 20262 months agoVersion 2.1.1 released
- 02 Aug 20263 months agoFirst observed by PluginsPediaDaily snapshots of this plugin’s directory record begin here. Everything above this line is observed; anything before it comes from fields the API itself reports.
- 31 Jan 20224.5 years agoVersion 2.1.0 releasedfrom the release logCommitted by bouk.
- 31 Jan 20224.5 years agoAdded to the WordPress.org directoryReported by the plugin API as the date this plugin was added.
What we know, and what we don’t
Everything on this page in one place, including the gaps, so that nothing here is mistaken for a clean bill of health.
What we know
- It has been held by BoUk for all 91 days we have observed it.
- It was last released 2 months ago (08 Sep 2026).
- Its author declares it tested up to WordPress 7.1.4, which is current.
- WordPress.org reports 20+ active installs.
What we don’t know yet
- Nobody has rated it. The first rating that arrives shows up here.
- No forum threads were open in the two months we measure, so how responsive its support is cannot be said. One new thread starts answering that.
- No release in the 91 days we have been watching, so how often it ships cannot be said. Every further day of silence tells you more.
Every record on this site, this one included, works under the same limits. We read what WordPress.org publishes about a plugin, never the plugin’s own code, so nothing here says whether a plugin is well built or safe. Install counts reach us already rounded; a change smaller than a band step doesn’t show. We don’t track security advisories yet. For anything older than our first observation we rely on the plugin’s public release log, where one exists. What this registry can and cannot see
Similar plugins
Plugins that share this one’s tags and talk about the same things in their own descriptions. Distinctive tags count for far more than broad ones. Sharing hover means something, sharing woocommerce does not, and a plugin that never mentions the subject matter is left out however its author tagged it. Among close matches, more widely installed plugins are listed first. This is a grouping rather than a ranking of quality.
Microsoft Advertising Universal Event Tracking (UET)
The official plugin for setting up Microsoft Advertising UET
4,000+ installs3.0★ (1)updated 27 Jan 2026
The Moneytizer
Monetize your website thanks to advertising. The « all in one » solution to make you earn money thanks to a wide range of ad formats.
1,000+ installs3.8★ (42)updated 09 Mar 2026
AdPlugg WordPress Ad Plugin
Advertising is easy with AdPlugg. The AdPlugg WordPress Ad Plugin and ad server allow you to easily manage, schedule, rotate and track your ads.
400+ installs4.4★ (36)updated 08 Oct 2026
Corner Ad
Corner Ad is a minimally invasive advertising display that uses any of your webpage's top corners - a position typically under-utilized by develo …
300+ installs4.7★ (32)updated 14 Aug 2026
Actirise – Advertising & Monetization
Premium advertising solution to grow your WordPress site revenue with no code and real-time insights.
200+ installs5.0★ (13)updated 01 Oct 2026
Snack Ads.txt
Handles automatic creation and updates of ads.txt file for publishers who advertise with Snack Media.
100+ installs5.0★ (1)updated 08 Sep 2026
Grouped from the tags each author chose for their own plugin, so the grouping is only as good as those tags.
Reach out about this record
Corrections, missing context, or anything else about Snack Ads: a person reads every submission, and corrections get a reply within 5 business days.