Plugin profile · observed daily since 02 Aug 2026

Easy UTM Builder

Active installs300+ rounded
Current authorAtlas Gondal
Owner changesNone while we have been watching
Last release25 days ago 14 Oct 2026
Support— no recent threads
Releases on record3
Rating— no ratings yet
Added to directory11 Nov 2016
Requires WP5.6
Requires PHP7.4
Version lag0 up to date
Tested up toWP 7.1.4 up to date

PluginsPedia reports published data and observable changes. It does not rate plugin quality or safety, infer intent, or make recommendations. These are observations rather than a verdict. How this works

Ownership

Held by Atlas Gondal throughout, with no change of ownership observed since daily tracking began on 02 Aug 2026.

Full observed history, including every field transition

Committing accounts

Read from the plugin’s public release log, so these predate this registry. A committing account is not an owner. Thirty accounts commit to WooCommerce and it has never changed hands.

AccountReleasesFirstLast
Atlas_Gondal320 Aug 202027 Jun 2026

This registry did not observe a transfer; it read these names off a public log. Whether that reflects a change of ownership is not something the directory publishes.

Adoption

How widely the plugin is installed, and what the people running it think of it. WordPress.org rounds install figures to one significant digit, so they describe an order of magnitude rather than a headcount.

Small but established: 300+ active installs. Enough sites to show it works in the wild, too few for adoption to say much on its own.

6 downloads a day over the last 7 days, falling 35% against the 7 days before. Downloads are counted exactly and without a ceiling, so they show movement the rounded install figure cannot.

11 Sep 2026peak 35/day31 Oct 2026
No ratings on record, so there is no sentiment to report.

Install band fell to 300+ on 30 Oct 2026, from 400+. Both figures are rounded to one significant digit, so the size of the change is not knowable from them.

Daily record

Every field we record, one column per observation. Fields that never moved are named once rather than repeated across every column. A row of identical numbers would be padding.

Field18 Oct19 Oct20 Oct21 Oct22 Oct23 Oct24 Oct25 Oct26 Oct27 Oct28 Oct29 Oct30 Oct31 Oct
Downloads that day—024011111111011110110
Active installs400+400+400+400+400+400+400+400+400+400+400+400+300+300+

Unchanged throughout: ratings total (0) · version (2.0.0) · support threads (0) · threads resolved (0)

91 days of observation, most recent 14 shown.

Maintenance

When it was last released, and how far its declared compatibility has drifted from current WordPress.

Added to directory9.5 years ago 11 Nov 2016
Requires WP5.6
Requires PHP7.4
Version lagcurrent

Is anyone still maintaining this?

  • Last released 14 Oct 2026, 25 days ago.
  • Declares compatibility with WordPress 7.1.4, which is current.
  • The same account maintains 4 other plugins, 3 of which were updated in the last 90 days. the account is active.

A plugin that does one thing correctly may need no changes for years; a long gap is not, by itself, evidence of neglect.

History

Everything dated that this registry holds about the plugin, most recent first. Releases carry the author’s own release date; everything else is dated to when it was observed.

Entries marked from the release log predate this registry, and daily observation began 02 Aug 2026. They were read from the plugin’s public SVN history after the fact, not watched as they happened. Everything else was observed directly.

  1. 14 Oct 202625 days ago
    Version 2.0.0 released
  2. 03 Sep 20262 months ago
    Install band moved to 400+Bands are rounded to one significant digit, so the size of the change is not knowable.
  3. 06 Aug 20263 months ago
    Install band moved to 300+Bands are rounded to one significant digit, so the size of the change is not knowable.
  4. 05 Aug 20263 months ago
    Install band moved to 400+Bands are rounded to one significant digit, so the size of the change is not knowable.
  5. 04 Aug 20263 months ago
    Install band moved to 300+Bands are rounded to one significant digit, so the size of the change is not knowable.
  6. 03 Aug 20263 months ago
    Install band moved to 400+Bands are rounded to one significant digit, so the size of the change is not knowable.
  7. 02 Aug 20263 months ago
    Install band moved to 300+Bands are rounded to one significant digit, so the size of the change is not knowable.
  8. 02 Aug 20263 months ago
    First observed by PluginsPediaDaily snapshots of this plugin’s directory record begin here. Everything above this line is observed; anything before it comes from fields the API itself reports.
  9. 26 Jun 20264 months ago
    Version 1.1 releasedfrom the release logCommitted by Atlas_Gondal.
  10. 20 Aug 20206 years ago
    Version 1.0 releasedfrom the release logCommitted by Atlas_Gondal.
  11. 11 Nov 20169.5 years ago
    Added to the WordPress.org directoryReported by the plugin API as the date this plugin was added.

What we know, and what we don’t

Everything on this page in one place, including the gaps, so that nothing here is mistaken for a clean bill of health.

What we know

  • It has been held by Atlas Gondal for all 91 days we have observed it.
  • It was last released 25 days ago (14 Oct 2026).
  • Its author declares it tested up to WordPress 7.1.4, which is current.
  • WordPress.org reports 300+ active installs.

What we don’t know yet

  • Nobody has rated it. The first rating that arrives shows up here.
  • No forum threads were open in the two months we measure, so how responsive its support is cannot be said. One new thread starts answering that.
  • No release in the 91 days we have been watching, so how often it ships cannot be said. Every further day of silence tells you more.

Every record on this site, this one included, works under the same limits. We read what WordPress.org publishes about a plugin, never the plugin’s own code, so nothing here says whether a plugin is well built or safe. Install counts reach us already rounded; a change smaller than a band step doesn’t show. We don’t track security advisories yet. For anything older than our first observation we rely on the plugin’s public release log, where one exists. What this registry can and cannot see

Similar plugins

Plugins that share this one’s tags and talk about the same things in their own descriptions. Distinctive tags count for far more than broad ones. Sharing hover means something, sharing woocommerce does not, and a plugin that never mentions the subject matter is left out however its author tagged it. Among close matches, more widely installed plugins are listed first. This is a grouping rather than a ranking of quality.

SlimStat Analytics – Real-Time Stats, Heatmaps & Ecommerce

Self-hosted, GDPR-ready Google Analytics alternative: cookieless or server-side tracking, visitor statistics, UTM campaigns, goals and funnels.

70,000+ installs4.8★ (816)updated 26 Oct 2026
trackinganalytics
233× the installs
HT Easy GA4 – Google Analytics WordPress Plugin

HT Easy GA4 - Google Analytics WordPress Plugin enables tracking user behavior and viewing Google Analytics dashboard reports from your website.

6,000+ installs4.5★ (8)updated 30 Sep 2026
ga4analytics
20× the installs
GA Google Analytics – Connect Google Analytics to WordPress

Adds Google Analytics tracking code to your WordPress site. Supports many tracking features.

400,000+ installs4.9★ (158)updated 10 Aug 2026
trackinganalytics
1,333× the installs
Easy UTM tracking with contact form 7

Track which campaign every lead came from: UTM parameters, click IDs, landing page and referrer in your CF7 emails, plus a built-in lead log.

2,000+ installs4.5★ (8)updated 26 Jul 2026
utmtracking
GTM Kit – Google Tag Manager & GA4 integration

Google Tag Manager and GA4 integration. Including WooCommerce data for Google Analytics 4 and support for server side GTM.

30,000+ installs4.8★ (20)updated 26 Oct 2026
ga4analytics
100× the installs
Analytify – Google Analytics 4 Tracking and Reporting in WordPress

The easiest way to connect Google Analytics 4 to WordPress. See real-time stats, eCommerce, and events tracking, right in your dashboard.

20,000+ installs4.7★ (488)updated 25 Sep 2026
ga4analytics
67× the installs

Grouped from the tags each author chose for their own plugin, so the grouping is only as good as those tags.

Reach out about this record

Corrections, missing context, or anything else about Easy UTM Builder: a person reads every submission, and corrections get a reply within 5 business days.

The record is never silently edited, and your email is never published.